It’s a familiar scenario: You buy a cutting-edge new toy and want to step on the gas to see how fast it goes.
Whether you’re test driving a luxury sports car or rolling out a Ferrari-red robot in your warehouse, performance isn’t just about raw speed.
Let's examine why your operation may not be reaching the "advertised" throughput rate, what factors actually determine pick rate, and tips to maximize your goods-to-person (G2P) automation ROI.
One of the biggest disconnects in fulfillment automation is the difference between the mechanical rate (the number of bins the system is capable of presenting under ideal conditions) and the operational pick rate (what happens in the real world). It’s the same as buying a car that’s rated for 200 mph on the track but realizing traffic and stoplights mean you’ll rarely break 50.
Mechanical rate is not the real rate that you can expect your G2P to run in an everyday production environment. The real rate is a whole-system calculation that blends equipment, orders, people, and design.
Examples of real-world impacts:
To better understand the language of G2P performance and ROI calculations through the lens of operations, we will discuss:
Considering goods-to-person automation for your fulfillment operation?
Mechanical design directly impacts achievable pick rate and should be the first factor considered when evaluating performance. Equipment capabilities and potential delays must be built into the equation.
Station configuration also plays a role: one-to-one and one-to-many setups each bring tradeoffs, while order width (single tote versus multiple totes) directly affects efficiency. These mechanical factors establish the baseline before moving on to actual pick-rate calculations.
A system may be designed to do “X” presentations per hour, but human factors play into the actual pick rate. The gap is often due to operator performance and process conditions. Every operation has high- and low-performing operators. Realistic pick rates may be 15–20% lower than the mechanical spec.
Fatigue and natural productivity cycles (morning peak, midday dip, afternoon decline) affect consistency. Ergonomics and workstation design also determine how sustainable performance is across a shift.
Pick rate calculations must reflect real-world operator capability rather than ideal design rates. A vendor might claim a system can achieve 500 lines per hour. Validating that requires breaking down what the operator actually has to do:
When you add human motion and fatigue into the equation, the true operational rate is usually lower than the glossy spec sheet.
One of the first things to consider in an ASRS is how full the system is. Fill levels directly affect retrieval speed. The more densely packed the system, the longer it can take to fetch a bin. That delay adds up quickly when throughput targets are tight.
Every storage strategy begins with a few simple but critical questions:
The answers drive how efficiently your automation performs day-to-day.
There’s always a give-and-take between replenishment and picking. Dropping a full case into a tote speeds up replenishment, but if your operation picks at the “each” level, workers now need to open cases and handle smaller units, which slows down throughput.
The number of locations or compartments inside each tote also matters. Tote design should be matched to product size, SKU velocity, and the overall storage strategy to keep the balance between replenishment and picking efficient.
Not every SKU is suited for ASRS storage. Very fast-moving SKUs can bog the system down since their totes are constantly being retrieved and it’s often faster to pick them manually. On the other hand, medium movers typically hit the “sweet spot” for G2P performance. Slow movers, or “dogs,” are also good candidates for ASRS, since automating their retrieval reduces operator walking and improves efficiency on the floor.
Performance is always a balancing act. Capacity, utilization, throughput, productivity, and operational rates work in sync to deliver ROI.
On time and in full orders is the goal. Going fast might feel good, but without completing orders it may not matter much.
Order Cycle times, how things are stored and retrieved, and how the inventory is presented will impact the overall system performance framework and what is possible.
Order Cycle Time is the total time it takes to process an order, from receipt to shipment. It’s influenced by throughput, operational rate, and productivity. Lower cycle times often indicate higher productivity and throughput.
Storage Utilization measures how effectively storage space is used. It reflects the percentage of total storage capacity actively occupied by inventory and is shaped by:
Poor utilization can lead to poor inventory availability, requiring more time to get things where they need to be.
Return on investment (ROI) for a goods-to-person system goes far beyond the initial equipment price tag. It starts with capital expenses. These include the G2P technology itself, operator workstations, and supporting infrastructure such as conveyors that connect the point solution to the rest of the warehouse.
Once the system is live, operational expenses become the focus. Efficiency in picking, packing, replenishment, and exception handling all impact long-term performance and ROI.
Facilities costs add another dimension to the calculation. Key considerations include how effectively the system utilizes space and the overall cost per cubic foot.
Finally, ROI depends on how quickly the system delivers measurable results. Time to Value captures the length of time it takes for your investment to realize its full operational impact.
Calculating G2P pick rate is about understanding the interplay between throughput, capacity, human factors, and order management. By focusing on operational realities, you’ll set your warehouse up for better performance, higher utilization, and stronger ROI.
TGW Stingray Shuttle
The Stingray ASRS Shuttle is a high-throughput, high-density storage and retrieval system designed to handle large, diverse SKU populations. It’s ideal for high-volume ecommerce and retail fulfillment and operates effectively across a wide range of temperatures.
High-density, high-throughput solution idea for high-volume ecommerce and retail fulfillment
Attributes | Stingray Shuttle |
G2P Type | Aisle |
Length | Up to 492’ (150 m) |
Height | Up to 98.4’ (30 m) |
Storage Capacity | 100,000+ SKUs |
Storage Density | Single, double or quad deep storage |
Container Type | Totes, Trays or Cartons - or a mix |
Payload | 1 to 110 lbs. (0.5 to 50 kg) |
Presentation Rate |
Up to 1500 totes/hour per aisle (mechanical rate) |
Shuttle Speed | 5 m/s |
Environment | -22°F to 104°F (-30°C to 40°C) |
TGW PICKCENTER ONE
The PickCenter One is a high-performance, manual goods-to-person workstation that supports efficient single-order processing, helping operators work with precision while reducing physical strain.
Attributes | PickCenter One |
Presentation Ports | 1:1 Donor to Order |
Picking Speed | Picking speed up to 700 Picks/Hour (mechanical rate) |
Container Type | Totes, Trays or Cartons |
Payload | 1 to 110 lbs. (0.5 to 50 kg) |
Tote Dimensions |
Min: 400 x 300 mm Max: 650 x 450 mm |
Features |
Optional Tilt Presentation, Ergonomic Adjustable Workstation Height, Intuitive interface – easy to train |
Workstations | Automatic Donor and Order presentations |
TGW PICKCENTER MULTI
Built for multi-order processing, the PickCenter Many is an advanced manual workstation that brings efficiency and flexibility to high-volume fulfillment. This configuration empowers operators to manage multiple orders simultaneously with speed and accuracy. Perfect for operations handling diverse SKUs and dynamic order profiles.
Attributes | PickCenter Multi |
Presentation Ports | 1:N Donor to Orders (4 – 8 typ.) |
Picking Speed | Picking speed up to 700 Picks/Hour (mechanical rate) |
Container Type | Totes, Trays or Cartons |
Payload | 1 to 110 lbs. (0.5 to 50 kg) |
Tote Dimensions |
Min: 400 x 300 mm Max: 650 x 450 mm |
Features |
Automated takeaway of complete orders, manual empty container placement, Conveyance system delivers and takes away SKU Donors and Order, Intuitive interface – easy to train |
Workstations | Automatic Donor and Order presentations |
TREW AND TGW SOLUTIONS
Are you ready to start your automation journey and wonder how to get started and what might fit your operation?
Reach out to a qualified automation provider that can assess your operation, evaluate your current mechanization, and deliver performance improvement with data driven solutions that produce results.
Investigating your options? We can help.
Trew starts by listening to you and then uses a data-driven, collaborative solution development approach to define solutions tailored to your business strategy, financial objectives, and operational goals.
Great solutions are a combination of people, processes, technology, and the software that pulls it all together.
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